You can also put any keyword in quotes to force Google to match it exactly. Type the keyword after the domain (e.g., “site:SEO audit”).Type “site:” and then the website’s domain (e.g., “site:.You can use search operators to limit a search to a specific website. Google search operators are special characters and commands that extend the capabilities of regular text searches on Google. Note: This tactic will only search the current page you are on. The command will highlight every appearance of “description” in the page’s source code.

In this case, let’s search for “description.” Type the keyword you want to find and hit enter. When you see the page’s source code, hold Ctrl+F (Command+F on Mac). Then, right-click on any blank part of the page and select “ View page source.” Start by opening Chrome and visiting the page. Say you want to find a page’s meta description. To do this type of site search, you need to: Image alt text, meta descriptions, header tags, etc. If you’re a marketer, you’ll likely have to search for something in a page’s source code at some point. Let’s start with how to find keywords on a page. There are several ways to search for keywords on a website, including:

Analyze competitors: Study their content to see how they’re covering certain topics.

Find backlink opportunities: Search for relevant sites to include in your outreach strategy.

Track performance: Check which pages are ranking for specific keywords.

Discover new ideas: Find topics and keywords you haven’t covered yet.

Like seasonal offers, promotions, location updates, etc.

Find specific references: Search for mentions that need changing.

Find a specific quote or statistic: Search for data or quotes that you read weeks, months, or years ago.

Yours, your competitors’, or anyone else’s. Why Search a Website for Keywords?Ī website search can help you find exact information on any website.

But the tactic you choose will depend on why you are searching. There are a few ways to search a site for content. What Is a Website Search?Ī website search (or site search) allows you to find specific topics or keywords on a particular website. This guide will show you quick and easy ways to search a website for keywords. It gives accurate results in a fraction of a second.īut what if you want specific information? Like results specifically from your website or a competitor’s website?

Check site keywords